DMI Names Executive ROSEMONT, 111. Dairy Management Inc. (DMI) has named Jeanne M. Sowa as group executive, marketing programs and services. Sowa will fill the position held by Gordon McDonald who has been appointed group executive of strategic planning and research for the organization. Sowa will lead the strategic dir ection for Dairy Management’s consumer marketing efforts, in cluding consumer advertising, re tail and foodservice promotion, and education programs. In developing and imple menting future marketing efforts. Sowa is to identify strategies for consumer and channel segmenta tion and product positioning. Previously, Sowa served as vice president of consumer marketing in the United States for the Na tional Cattlemen’s Beef Associa tion where she was responsible for establishing the strategic direction and priorities for the beef indus try’s consumer marketing efforts. “Jeanne Sowa brings IS years of integrated marketing, advertis ing and food service experience to one of the most critical positions in our organization,” said Tom Gallagher, Dairy Management’s chief executive officer. “As dairy promotion progres sively moves forward, Jeanne’s successful track record in consum er marketing, category manage ALUMINUM GRAIN BODIES & ALUMINUM REPAIRS by > These ultra-light bodies are designed for strength through engineering, not strength with bulk. For example, a ihs only 1490 lbs. O' wei length or any side height up to 60". Also available: • Double swinging hay hauling tailgate • Barn door type tailgate • Slide out cattle chutes HEWEY WELDING Box 23i2, RD4 Lebanon, PA 17042 (717)867-5222 ment and consumer segmentation make her a great addition to the Dairy Management Inc. team. “Her expertise in product posi tioning will help us in building consistent, integrated national and state programs that are both con sumer and customer-driven,” Gal lagher said. Sowa is to start her new posi tion on August 18. She was awarded a master’s de gree of science and human nutri tion from Michigan University in 1977 and a bachelor’s degree of science from Pennsylvania State University in 1974. Sowa is a re gistered dietitian. Separately, Gordon McDonald has been named group executive of planning and research. McDon ald, who held the group executive, marketing program and services post for four years, will now be re sponsible for market research and the management of the planning process for both national and state and regional programs. He will also manage the development of implementation standards for these programs. Dairy Management Inc. is a nonprofit organization formed by the National Dairy Board and the United Dairy Industry Association that conducts programs in inte grated marketing communica tions, promotions and research for U.S. produced dairy products on behalf of America’s dairy farmers. with tail' late and 4i We'll build you any • Diamond flooring • Pull out panel tailgates • Any size grain chute Tobacco Growers See Higher Prices LANCASTER (Lancaster Co.) Tobacco growers can put the old prices aside. While the start of tobacco grow ing season meant growers could nab a top price of $1.25 a pound last year (unchanged from the year before), prices this year have reached as high as $1.60 or even $1.65 a pound. One grower, Larry Weaver of- New Holland, said last week buy ers offered him a price of $1.60 per pound for his Maryland-type tobacco, used to make cigarettes. “But some say they’ve heard higher,” said Weaver. “I talked to one guy who thought it was $1.65. “Everybody’s been aware that demand would be really good this year, but the price surprised everybody.” Why is the price so high? According to Clark Stauffer of Golden Leaf Tobacco, “Compa nies would like it early this year. They need to fill orders. So we’re having to do it quick.” Doing it quick means writing contracts weeks before the tobacco auction season starts. Traditional ly, private buyers wait until the auction starts to “hone in” on a market price. “Since we’ve had the auction, the market has waited on the auc tion to start,” said Stauffer. “But this year it seems the market is DO J||m W I would like to thank the 609 tobacco farmers for your support during Jan. and Feb. 1996. TOBACCO AUCTIONS ARE SCHEDULED TO BEGIN DEC. 9, 1:30 RM. We are excited about selling your tobacco at Farmers Tobacco Warehouse. It is very important to support your tobacco auction. The future of Lancaster County’s tobacco auctions depends on you the farmers! For tobacco auctions to survive, farmers must support them. Country buying will hurt the auction. Do you want auction to survive??? We pledge to be fair to all buyers and farmers. The companies are beginning to recognize the importance of our auctions. Our prices could go much higher than the offered contract prices in the country. Companies have advised me to market all tobacco in Dec. and Jan. for best prices. v\ w «> o ides We will begin receiving tobacco on Dec. 2 at 7 am. Trucking, Cotton Twine and 609 Seed are available. FARMERS I NEED YOUR SUPPORT! Mac Burnette ■mh Ist World Champion Tobacco Auctioneer IgpK Michael Bailey - Operator (717) 529-6426 Hi TBWCtn iiICTHIII being set at the farms.” in the driver seat this year. What Already, according to Stauffer, telling you is that the farmers there’s been quite a bit of tobacco stand to reap a good harvest on the put under contract in the county, tobacco crop.” Eric Probst, who owns Paradise The auction season at Paradise Tobacco Sales, said the Lancaster on Monday, Dec. 9. County tobacco farmer “is kind of ANNAPOLIS, Md. The Mid-Atlantic Certified Crop Ad viser (MACCA) exam is to be held in this region on Friday, February 7, at the Maryland De partment of Agriculture (MDA) in Annapolis, Md. and the Holiday Inn Broad Street in Richmond, Va. The Mid-Atlantic Certified Crop Adviser Board has been es tablished for New Jersey, Dela ware, Maryland, Virginia, and West Virginia. The Certified Crop Adviser (CCA) program is a nationally recognized, voluntary certifica tion program developed through the collaborative efforts of the public sector and the agricultural industry to ensure high standards for crop advisers. It is intended for anyone who makes nutrient, pesti cide, crop, or environmental recommendations to producers, including dealers, distributors, ap plicators, consultants, manufac turers, allied industries, and state and federal agency personnel. The CCA program is adminis tered by state or regional boards in association with the American So ciety of Agronomy, which handles similar programs for specialists in agronomy, crop consulting, weed science, and other agricultural dis ciplines. To become Mid-Atlantic Receiving Dates: Sat. thru Fri. - 7 AM - 4 PM Sale - 1:30 PM Mon., Wed., Fri. Lancaster. Farming, Saturday,. November -23,..199&-A33