Deere Holds Local
Dealer/Customer Forum
LANCASTER (Lancaster
Co.) Bernard L. Hardiek, pres
ident, Worldwide Agricultural
Equipment Division, Deere &
Company, Moline, Illinois, was in
A new 8200 John Deere tractor was brought to the hotel
as a mascot for the dealer/customer forum. Supplying the
tractor for display was the Landis Bros, dealership. Herb
Noll, president Is left, with Phil Wlmer, manager of the Leba
non dealership.
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town for a special deaier/customer
forum. These forums give the
opportunity for top management to
hear what farmers and dealers have
to say from the top down.
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M We like to visit with dealers
and their customers to see what
their plans are for the future and
how we can improve the equip
ment to meet their needs,” Hardiek
said. “Sometimes we have custom
er focus groups where we zero in
on a specific product. But this
meeting is more general. Any part
of the business, from products to
trade in value, to finance, any
aspect of our customer
relationship”
Hardiek said 1994 was a good
year for the ag equipment business
and 1995 also looks good. He said
their business is dependent on the
weather just like the farmer. In the
mid-West the crons don’t look
quite as good as a&und here, but
they seem to be coming along well.
Back from a world trip, Hardiek
said he is optimistic about agricu
luture, especially North American
agriculture. Exports are in greater
demand. China is increasing
demand for food, and the trade dis
agreements with Japan have been
settled. These countries are both
good buyers of American farm
products.
In addition to agricultural equip
ment, Deere & Company also pro
duces industral equipment and has
a large lawn and grounds business.
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They also have health care, finan
cial services, and an insurance bus
iness. But Hardiek said agricul
ture, which produces at least SO
percent of their business, is the part
of the business that remains “our
roots."
“We have long term relation
ships with our customers,” Hard
iek said. “And this is the most
important asset we have even if it
doesn’t show up on the balance
sheet for our stockholders. I conti
nuously remind our engineers and
marketing people about this.
“In addition, we have dealers
New Youth Ambassadors
(Continued from Pago A 1)
all that it has done for me,” the discuss them with others; work on
19-year-old Haas, said. “I enjoy increasing camp attendance; and
meeting new people and I will make some significant contribu
strive to work hard in this new en- tion to the Youth Department,
deavor.” Both ambassadors - who are
Haas, who is a member of
Seipstown Grange #1657, Lehigh
County and the daughter of Den
nis and Kathy Haas, said she
would work to: see a better work
ing relationship between the youth
and senior Grange members; in
crease youth sporting events at the
local, county and state levels; and
raise awareness about youth pro-
grams.
Straub, the son of Richard and
Ginny Straub, said he would: leant
all he can about youth programs to
that are third and fourth generation
dealers with ui. Our products last a
long time, and our relationship
with customers and dealers is an
ongoing one. Not just the sale, but
bow does the equipment Work, and
how is our service after the sale.”
There were four dealerships par
ticipating in this forum Tuesday
evening: Enfield Equipment, Inc.,
at Oxford and Whiteford, Md.;
ABC Groff, Inc,, New Holland;
Adamstown Equipment, Inc.,
Mohnton; and Landis Bros. Inc., at
Lancaster and Lebanon. Each of
the four dealers invited four cus
tomes to attend, the forum.
currently in college - will have
even busier schedules than nor
mal, but said they can handle it as
they travel the state to represent
the youth program at Grange and
non-Grange functions.
“It’s one of those things that if
you have love for it, then you’ll
make the time to do it,” Straub
said. “I’d rather do seven things
and give them 100 percent of my
ability than do 10 things and only
give it 70 percent”
Some of their other
duties include: traveling
to Subordinate and Po
mona meetings as re
quested; representing
the Grange at the Farm
Show and its annual din
ner, and attending Lead
ership Academy and
other state Grange
sponsored youth events.
First runner-ups were
Traci Mattern, Big
Knob Grange #2OOB,
Beaver County, and Bri
an Ebersole, Communi
ty Grange #1767, Perry
County. Other court
members were: Lindsie
Bennett and Ashley
Campbell, both of Perry
Valley Grange #lBO4,
Perry County; and Amy
Irion, Stony Point
Grange #1604, Mercer
County; Mike Tau,
Hayfield Grange #BOO,
Crawford County; and
Leon Blatt, Virginville
Grange #1832, Berks
County.
The annual volleyball
tournament was also
held at Youth Camp, de
spite temperatures that
soared into triple digits
and searing humidity.
The winners were: Male
division: York County;
Co-ed Division: Berks
County: Sportsmanship
Award: Perry County.
The Grange’s Youth
Department is for indi
viduals ages 14-35. By
participating in the
Youth program, mem
bers leant public speak
ing and leadership skills
and perform community
service work. Youth
members attend camp,
getaway weekends and
conferences geared to
ward learning, fun and
fellowship. The Grange
has 33,000 members
and is the largest rural,
agricultural and com
munity service organi
zation in the state.