101. 38 NO. 15 At the Keystone Pork Congress awards banquet Wednesday night, several were recognized (Or their oontributlone to the pork Industry. They included, from left, John Rlsser, 20. coach of the Lebanon team, first place In the Pork Bowl, FFA award; Michel le Vonada, 19, Mackeyvllle, an 11-year 4-H’er and sophomore in dairy and animal sci ence at Penn State; and Allen Hinkel, selected as All-American, to represent the state at the World Pork Expo In JLj( u ne. Photo by Andy Andnwt. Seipt In Hall Of Fame, Two Heifers Share $12,300 Sale Top EVERETT NEWSWANGER Managing Editor WILKES BARRE (Luzerne Co.) —The Pennsylvania Holstein extravaganza of the year was held this week as breeders of the black and white (and red) cows gathered in the Ramada Inn to celebrate accomplishments, conduct busi ness, and participate in the conven tion sale. The convention theme: Generation to Generation. At the awards dinner Friday evening, Donald Seipt from Key stone Farms in Easton was named Direct Marketing Means Quality Customer Service, Not Overproduction VERNON ACHENBACH, JR. Lancaster Farming Staff LANCASTER (Lancaster Co.) Successful direct market ing means constantly thinking about and doing things for the cus tomer, whether the market is an on-farm dairy store or a summer fruit and vegetable stand. At least that is the basis of thought behind the suggestions offered by speakers during a Thursday morning session of the annual Mid-Atlantic Direct Mark eting Conference and Trade Show. Jointly sponsored by extension offices from Pennsylvania, Dela ware, New Jersey and Maryland, the conference and trade show offers a forum for those who have sought to directly retail than and also others’* agricultural commod- Five Sections Genetic Technology To Improve Pork Exists If Producers, Packers Would Use It to the 1993 Holstein Hall of Fame and Lloyd and Denise Pease. Sus- quehanna, were named the winners of the Young Holstein Breeder award. Don and his wife Gerry with sons Donald and Douglas have developed a world renowned herd with current statistics of 25,200 m 935 f 820 p and a BAA 108.6. They have received the Progressive Breeder Registry Award 3S times and they have also received numer ous Gold Medal Dam and Dam of Merit Awards. ities to discuss industry problems and issues and to provide up-to date information which may affect those in direct retail marketing. Those with existing roadside farm markets, of all sizes, consti tuted a large portion of the audi ence, according to Jeffrey Patton, Lehigh County extension agent and co-chairman of the trade show committee. He said while he didn’t know exaedy how many, he said he guessed that a large majority of the rest of the group were those contemplating direct marketing. The overwhelming message from the morning session was to try to understand those who would be customers, what they like, what they expect, what they know and what they need. (Turn to Page A 32) Lancaster Farming, Saturday, February 20, 1993 At Pennsylvania Holstein Convention A graduate of Penn State with a degree in dairy science, he has served in many leadership capaci ties in the Holstein industry from local to national including presi dent and vice president of the Hols tein Association of America. Don is also president of the National Purebred Dairy Cattle Association and past president of the Dairy Shrine Club. National FFA Week Feb. 20-27 RicK Perkins, national FFA eastern region vice president, back row, second from right, has been busy in Washington, D.C. the past week along with several other national FFA officers to kick off National FFA Week, which begins today and lasts through next Saturday. Front row, left to right, Travis Park, 21, national president, Franklin, Ind. and Kevin White, 20, national secretary, Redding, CaUf. Back row, left to right, John KMboeker, 20, central region vice preeident, Stotts CHy, Mo.; Todd Hlng son, 19, southern region vice president. Live Oak, Fla.; Perkins; and Dennis Degner, 20, western region vice president, Malone, Texas. See story page A 44. ANDY ANDREWS Lancaster Farming Staff CAMP HILL (Cumberland Co.) No time in the history of pork production has the technology existed to bring about wide ranging change for the better as we have today, said a leading swine research scientist on Wednesday at the annual Keystone Pork Congress. In his talk, “Genetic Programs That Producers Need and Consum ers Demand,” Dr. Lauren Christ ian, professor of animal science at lowa State University, told those attending that traits can be selected to bring about better profit and loss sheets for producers, if they make use of existing technology and techniques and if they know where to look for them. At the Congress (which launched the first of the Pa. Performance-Tested Boar sale by video), Christian outlined the ele ments of a study recently con ducted at the Northeast lowa Test ing Station. There, 1,100 pigs from In the Pennsylvania Holstein Association, he has served as presi dent, vice president and treasurer and is especially noted as the gen eral chairman of the 1985 state convention. Don is a well-know judge of catde and judged dairy shows in 18 slates and several foreign coun tries. He has served on the All- American and the All-Time All- 609 Per Copy 214 farms were selected and their measurable traits, including back fat, rib fat, loin eye, and others proved that there were a “tre mendous variety” of individual pigs in individual herds. Clearly, according to the swine researcher, many of the producers were not selecting for the economic traits necessary to determine a better bottom line and better quality of carcass. Producers that are members of the American Yorkshire Associa tion, for example, are able to obtain pedigree information on some 11,000 sows kept in records, and more than 70,000 pigs. The entire ancestral line is kept on record, including expected prog eny difference (EPD) and other “heritable** factors that determine the marketability of swine. Producers, according to Christ ian, should select only those breeds that are superior in the traits that directly affect the profit and loss for the herd. By starting a American judging panel. In die past, Don has been a PA Master Farmer and also received the Charles E. Cowan Memorial Award; Penn State University Dis tinguished Alumnus Award and the 1991 World Dairy Expo Dairy man of the Year award. Lloyd and Denise Pease took over management of the home herd (Turn to Page A 29) $19.00 Per Year (Turn to Page A2O) t..
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