DlB-Lancaster Farming Saturday, December 2,1989
CHICAGO, IL Farmers
expect a high-quality product
when they purchase seed. They
also place a great deal of impor
tance on the range of services and
information seed dealers provide.
Many seed dealers offer services
such as providing a weigh-wagon
Stockholder
Capital
Returned By Keystone
Farm Credit
SHOEMAKERSVILLE. PA
Keystone Farm Credit, ACA has
returned more than $2,895 to elig
ible stockholder/members as part
of its Capitalization Plan. This
announcement was made by
Bruce Hoffman, Chief Financial
Officer of the cooperative. The
Agricultural Credit Act of 1987
provided Farm Credit associations
with the option of operating on a
lower base of member-owned cap
ital than in the past Because of
this legislation. Keystone’s
required member capital invest
ment in the association is now
equal to 2 percent of a members’
total outstanding loan balance or
$l,OOO (whichever is less.) Prior
to the legislation and the forma
tion of Keystone, a member’s cap
ital requirement was equal to 5
percent of any outstanding loan
balance. One of the first actions of
Keystone’s Board of Directors
was the adoption of the Capitali
zation Plan, which will within five
years, retire excess stock. Excess
stock is considered to be the dif
ference between 5 percent of all of
a member's outstanding loan
balances and 2 percent of the
aggregate of a member’s outstand
ing loan balances. In the first
phase of the stock retirement,
3,161 eligible stockholder/
members in Keystone’s nine
branches received the financial
benefits of the Plan.
Keystone Farm Credit, ACA
isone of 16 ACA (Agricultural
Credit Associations) in the Balti
more District which serves Penn-
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Extends / CONTRACTING \
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KEN CLUGSTON
(717) 665-6775
CRAFT-BILT
CONSTRUCTION INC.
FARM-HOME BUILDING
1242 Breneman Road
MANHEIM, PA. 17545
PH: (717) 665-4372
BUILDING & REMODELING FOR
DAIRY . RESIDENTIAL
SWINE POL'E BUILDINGS
BEEF - STORAGE
Seed Dealers Describe Customer-Service Needs
to help measure yields, delivering
seed directly to farmers and walk
ing fields to assess crop condi
tions, in order to sell more seed in
a competitive marketplace.
The importance of service and
information in the seed business
was highlighted recently when
sylvania, Delaware, Maryland,
Virginia, West Virginia and the
Commonwealth of Puerto Rico
with agricultural financing, rural
property loans and other farm
related financial services. The
nationwide Farm Credit System is
the leading agricultural lender in
the country.
C. M. HIGH CO.
320 King St
Mycratown, PA 270C7
rtwo. 717-WC-7M4
more than 800 top DeKalb-Pfizer
dealers were surveyed during the
company’s annual “Winner’s
Circle” event The dealers, recog
nized for outstanding sales in their
districts, and their spouses,
gathered in Chicago for a
weekend of information
exchange.
On the survey, dealers were
asked to respond to a series of
activities and policies and outline
their impact on dealers’ sales
efforts. More than 90 percent of
the dealers surveyed rated these
factors as somewhat or very
important in seed sales:
* outstanding product
performance;
* dealer knowledge of seed
products;
* providing agronomic infor
mation and support;
* company product literature;
* company-sponsored plot
trials and results;
* knowing customer needs and
PENNING
BCB Equipment has a full line of heavy duty Penning
for pre-nursery to grower and finishing stages. Except
for the pre-nursery model, all styles are constructed
using l-5/16”x.l00 tubing top and bottom, securely
welded to insure confinement while access to the pens
is quick and easy by just removing a gate pin. All Pen
ning is compatable with BCB stainless steel feeders
and is available black, painted or galvanized.
FEATURES
• Stainless steel construction
• Safety-rolled edges
• Deep trough design
• 2” feed saving lip '
• Sloped floor for full feed
distribution
• Adjustable feed gate
• Optional crank control
• Anti-slip rubber feet
• Nursery and finishing styles
• 30 models to choose from
Bhey equipment
COMPANY, INC.
Pifijnin if Qiillty Syttmi fir Pmltry, Swku ini Grain Kindling
order potential;
* quantity and early-payment
discounts;
* dealer training;
* deliver seed to customers;
* walking fields with
customers.
Dealers emphasized the impor
tance customers place on informa
tion about the characteristics of
seed varieties, such as drought
tolerance, standability, drydown
rate, early emergence and local
yield-trial results.
In response to the question,
“What do your customers expect
from their seed dealer?”, the
majority of DeKalb-Pfizer dealers
listed good service, honesty and
product guarantees. Dealers also
were asked what they do that dif
fers from other dealers to make
their dealership successful. The
most common responses included
sponsoring a test plot and field
day, spending time with each cus
tomer every year and making each
& DRY FEEDERS
FEATURES
• Full range of sizes available
• Heavy duty 1-5/16” round
tubing frame
• Top quality welding
• Fast and easy access with gate pins
• Compatible with BCB stainless
steel feeders
• Available black, painted or galvanized.
£®4. l f
■^*-X
SYCAMORE IND. PARK
255 PUNE TREE
DRIVE
LANCASTER, PA 17603
(717)393-5807
customer feel important.
The dealers also believe cus
tomer service will play an even
greater role in the future of their
businesses. When asked what
plan to change about their
ship next year in response to a
dynamic marketplace, DeKalb-
Pfizcr dealers indicated they will
deliver more seed personally,
write and distribute newsletters to
customers and purchase weigh
wagons to help customers mea
sure yields.
During the next five years to 10
years, dealers anticipate offering
customers services such as
computerized-information link
ages between seed dealerships and
farms, more information on the
oil, protein and nutritional content
of seed varieties, pesticide and fer
tilizer recommendations tailored
to each variety and improved
methods of matching varieties to
the conditions on each customer’s
farm
Route 30 West
at the
Centerville Exit.
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