repower your
equipment
Evergreen Engines
Evergreen Engines Company has been the
distributor for John Deere diesel engines in
Eastern Pennsylvania since 1979. During
that period, we have repowered or replaced
the engine in most models of machines
manufactured by Deere, both agricultural
and industrial.
We have been active in the OEM marketplace
both in new equipment and repowering or
replacing’ engines in used OEM equipment.
We have worked with many different types of
equipment, such as irrigation pumps, electric
generators, conveyors, fire equipment,. air
compressors, and various construction and
agricultural machines manufactured by com
panies other than Deere.
We try to maintain an inventory of 70 new
engines on hand at all times, and pride
ourselves on fast (usually 24 to 48 hours)
delivery.
We maintain our own in-house fuel injection
pump room and a complete parts inventory.
We now offer a generous core credit
exchange on your old engine.
At Evergreen, we deliver....from application
engineering to follow up service.
Give us the opportunity; we’ll prove what we
say.
Call
Evergreen Engines Co.
32 Evergreen Road, Lebanon, PA 17042
717-273-2616
Insist on
diesels to
From
Penn State Radio carries Farm Show
to those at home
BY SALLY BAIR
Staff Correspondent
HARRISBURG - If you live in
jnnsylvania and have heard
[radio reports from the Farm Show,
mere’s a good chance those reports
were compiled by Penn State
Radio.
For over 35 years, Penn State's
Cooperative Extension Service has
been reporting from the Farm
Show, as a service to make people
aware of agriculture in the state.
Cordell Hatch, professor of ag
communications at Penn State and
coordinator of radio-television
services at Farm Show, says, “The
purpose of the radio service is to
share Farm Show with the people
who can’t come and to offer
assistance to those who do come.
We try to give an impression of
what it’s all about.”
Each day four prepared tapes
are made available to over 100
radio stations throughout the state.
They include a news summary of
the day’s events, a preview of the
2^—
Doris Thomas, Lancaster County home economist, is one of
a team of 15 who give daily, up-to-the minute broadcasts from
the Farm Show. She is reporting here from the main
exhibition area and adds her live reports to those from the
small and large arenas.
Computers make even radio broadcasting easier. Here
Fred Rudy, Dauphin County agent, types show reports into
the computer. The computer and printer were at ringside in
the large arena.
. •■•ANTIC
/" I \ * BLICTION
Lancaster
Farming's
' - CLASSIFIEDS
Lancaster Farming, Saturday, January IS, 1956-Al9
upcoming day and two features.
These “canned” materials are
taped, and with a phone call, local
stations retape them for use at
their convenience. Penn State
Radio provides about seven
minutes of air time.
Hatch, who has now completed
his 29th Farm Show, says that they
expect to reach a peak of 500
broadcasts sent out throughout the
week. He said their service has
expanded through the years as
local stations no longer have the
budgets to send personnel to cover
the event.
In addition to the taped shows,
live reports are given throughout
the day from the main exhibition
area, the large arena and the small
arena. These reports are up-to-the
minute results of all the ongoing
shows, and are geared for specific
areas of the state, usually on a
county basis. The live reports are
sent out about every 15 to 20
minutes on a sort of conference
call among the agents manning the
live booths. Hatch says, “The
arena reports are the most
popular. These are localized
reports telling people back home
how the local exhibitors are doing
each day.”
Computers are being used this
year for the first time to speed
these reports. Fred Rudy, Dauphin
County agent, types the in
formation into the computer and
prints copies for the radio
reporters. He said, “They used to
read from handwritten copies or
carbons, so this is a big im
provement.”
Hatch says the actual production
of the tapes is a “triangle,” with
Penn State extension professionals
providing the manpower, the
Pennsylvania Department of
Agriculture/Farm Show Com
mission providing funds for rental,
purchase and maintenance of
equipment and stations providing
airtime.
According to Paul Ruskin, video
executive productor for the ex
tension service, the 15 people who
produce the radio material work
seven days, “a long week.” It
takes at least a day of setting up
equipment and testing, and this
year that proved to be a greater
challenge because with the
divestment of Bell, the usual
equipment was not available.
The Farm Show Commission had
to purchase equipment for' the
telephone broadcasts. Ruskin said,
“The complexity has increased
threefold.”
Hatch added, “We not only had
to get the new equipment in place,
but had to teach the people how to
use it. It’s like learning to use your
first computer.” He said the new
equipment is the latest available
and is the best to meet the specific
needs of the Farm Show. Fur
thermore, after it was used several
days, they found the reports were
being sent out much more ef
ficiently.
Ruskin said the shows are very
popular with the radio stations,
especially in rural areas of the
state.
Operating out of the same area,
with Ruskin in charge, is a video
service for television stations.
Each year Ruskin shoots general
kinds of video tapes to provide
background for television reports.
Ruskin said, “We make general
kinds of footage, with crowd
scenes, cattle judging scenes and
horse pulling.”
At the radio office, located just
off the dairy bams near the large
arena, television crews are
welcome to use the equipment to
charge batteries and check tapes
they are shooting.
Ruskin explained that county
extension workers are also
welcome to bring in local winners
to be interviewed via direct
telephone by their local radio
stations. Although there are six
phone lines available, there is
frequently a long wait to use the
phones because of the extensive
number of tapes being sent out. In
addition to interviews Hatch noted
that many agents give their own
personalized radio reports to
stations in their home areas.
Although the radio team works
long hours, Ruskin said, “There’s
a great esprit de corps here.
Keople come back year after
year ’’
Hatch agrees, “The people on
the radio committee say that
nobody at the Farm Show works
any harder than we do, but we all
enjoy it. We feel we are providing a
service that the people and the
stations want. We feel it is wor
thwhile, and that is what gives us
the fuel to keep going. ”
If you can’t make it to the Farm
Show next year, tune into your
local radio station, and you may be
able to get some of the flavor of the
show courtesy of Penn State Radio.