Farming Saturday, December 14,1985
Plan would boost sorghum
GREENSBORO, NC - A “first
of its kind” dealer-grower
program to boost sorghum exports
through the U.S. Feed Grains
Council is being sponsored by the
Ciba-Geigy Corporation.
Under the Sorghum Booster
Program, which will be fully un
derway by early December, Ciba-
Geigy anticipates it will donate
$lOO,OOO to the Council to be used
for expanding sorghum markets
overseas.
Hie success of the Council’s
export programs has recently been
documented. For example, return
on investment to producers in U.S.
Feed Grain Council programs, in
the form of increased exports, has
ranged from $175 to $620 for every
checkoff dollar invested, ac
cording to a sampling of three
export programs.
Ciba-Geigy initially will donate
$50,000, the rest to be determined
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by grower participation in the
program. At in-store dealer
displays, growers can pick up a
card that will familiarize them
with the benefits of Dual and
Bicep, two herbicides used for
control of weeds and grasses in
sorghum. After they read the card,
growers are asked to fill it out and
return it to Ciba-Geigy.
For each card received, Ciba-
Cjeigy will donate $1 to the
sorghum fund. “We anticipate that
we’ll donate at least another
$50,000 through the grower
participation part of the
program,” said Earl Hartzfeld,
Ciba-Geigy advertising and
promotion manager for Bicep
herbicide and Concep seed
safener.
Hartzfeld said improving
sorghum exports is important to
Ciba-Geigy. ‘‘With prices
depressed at the farm level, we
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saw an opportunity to help in a way
that extends all the way from
providing high-quality, high
performance herbicides that boost
sorghum production to opening up
overseas markets.
“We think this is the first
program of its kind to boost
sorghum exports,” Hartzfeld said.
“Sorghum generally has taken a
back seat to corn and soybeans
and, in some cases, cotton.”
About 16 million acres of
sorghum are produced annually, 00
percent of it grown from Nebraska
through Kansas, Missouri and
Texas. About 40 to 90 percent of
total production is exported.
“Obviously, when the numbers are
that high, we need to maintain a
lively export business. If we were
to lose some of our overseas
customers, the sorghum market
would change dramatically,”
Hartzfeld said.
“We’re hopeful that, with fun
ding assigned enhance sorghum
export sales, the U.S. Feed Grains
Council will be able to find new
markets for the product, which in
State
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turn could help deplete excess
reserves,” Hartzfeld said.
“We’re excited about the in
creased export promotion
prospects this Sorghum Booster
program offers,” said Darwin
Stolte, U.S. Feed Grains Council
president. “When combined with
existing export expansion funds,
this money will help the Council
effectively promote exports of U.S.
sorghum by allowing us to increase
present Council programming
around the world.
“We commend Ciba-Geigy for its
insight in working to build long
lasting markets for U.S.-produced
Pa. bull chosen by Select Sires
PLAIN CITY, OH. - 7H1993 Hi-
De-Ho Bova Chancellor-ET, bred
by Bobbi Jo Hoover, Martinsburg,
Pennsylvania has been chosen to
enter Select Sires’ Proving
Program for Genetic Ad
vancement (PGa) sire sampling
program.
Based on his outstanding
pedigree, this young sire has been
selected as one of 140 Holstein bulls
from throughout the United States
to enter the program in 1985.
7H1993 Hi-De-Ho Bova Chan
cellor-ET is sired by the Elite TPI
sire Rockalli Son of Bova, a Gold
Medal Elevation son. The dam, Hi-
De-Ho Sensation Connie, a “Very
Good” 87, has a fine two-year-old
5/8”
10"x4
Bed
Load'
sorghum and thank them for in
vesting in the U.S. Feed Grains
Council and its long-term export
expansion programs,” Stolte said.
Favorable feedback about tiie
program already is coming in from
seed companies around the
country, Hartzfeld said. “What
we’re hearing is that the program
is appropriate for our industry and
they applaud us in our efforts. It’s
in everyone’s best interest to keep
the sorghum business strong. We
believe that this approach is the
best way to accomplish something
meaningful and lasting in the
marketplace.”
record of 2-4 365 d 2z 26.474 M 3.7%
989 F and a top record of 4-7 344 d 2x
26.734 M 3.5% 947 F. The grandam is
also “Very Good” at 86 points and
holds a top record of 5-3 365 d 2x
27.060 M 3.6% and 985 F.
Select Sires is a family of 11
farmer-owned and controlled A.I.
cooperatives serving the largest
number of co-op members in the
United States. 7HIIIB Arlinda
Rotate, the Holstein breed’s top
TPI and PD dollar value sire, is an
example of the superior genetics
Select Sires offers. These genetics
assist the federation in achieving
its basic objective - to supply
livestock breeders with the in
dustry’s top genetics.
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