WASHINGTON, D.C. - It was
during the Carter administration,
when the “dietary guidelines"
anti-fat bandwagon came into
vogue, that the United States
Department of Agriculture
removed the requirement that
whole milk be included in the
nation’s school lunch program.
Since then, only low-fat milk is
required to be included in the
selections offered in the federaUy
subsized school lunch program,
which involves millions of children
each school day.
Now, the National Milk
Producers Federation would like
dairy farmers to help change that.
NMPF is urging parents of
school age children and dairy
farmers to write to USDA, urging
the agency to again make whole
milk a required alternative for
children participating in the lunch
program.
“USDA has not opened the
regulations specifically to gather
opinions,” explains NMPF’s
director of communications Doni
Dondero. “But, as long as it has
been opened to comments, we
can’t let this opportunity go by.”
USDA has proposed a
reorganization of existing
regulations on child nutrition
programs, and the milk producers
federation sees it as a “window of
opportunity.”
“If a person is a parent of a
school age child, that qualifies
them as personally interested and
affected. You can explain that the
lunch program is an example of
good eating habits, or a model for
children, and that you don’t like
whole milk not being offered.
Whole milk should be offered as an
example of a valuable food that
children should consider selec
ting,” Dondero adds.
Comments must be received by
USDA, postmarked no later than
April 15, and should be addressed
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NMPF urges USDA to return milk to school lunches
to: Ms. Diane Berger, Section
Head, Policy and Program
Development Branch, Child
Nutrition Division, Food and
Nutrition Service, USDA,
Alexandria, Virginia 22303.
Writers are asked to cite in their
letters the following regulation
reference: “FNS proposed rule on
the National School Lunch
Program, CFR 7, Part 210.10 d 1
milk.”
Milk consumption has dropped in
schools for a number of possible
reasons, according to NMPF. One
reason has been the initiation a few
years ago of “offer vs. serve,”
which allows children to seled:
only three of five nutritional items
offered daily on the school lunch
program.
If children do not prefer the taste
of lowfat milk, and if their school
district is not one which has
voluntarily continued to offer
whole milk as an alternative
choice, they may not select milk at
all as one of their choices.
And many children, says NMPF,
are doing just that.
Because of a recent court
decision, soft drinks and other
“junk” foods are now available at
many schools, even competing
with milk in the lunch lineup. That
ruling came in a U.S. Court of
Appeals case for the District of
Columbia Circuit, in National Soft
Drink Association vs. Block, et al.,
which altered the “competitive
food service regulations,”
originally designed to restrict the
sale in schools of foods of minimal
nutritional value.
In its own study, “The National
Evaluation of School Nutrition
Programs,” USDA tound that
“Milk is a good source of calcium
since it is difficult to obtain suf
ficient calcium from other sour
ces.”
That study further recognized
milk as “an important nutritional
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component of all USDA school
nutrition programs,” and “its
presence in the meal patterns
probably accounts for some of the
greater nutrient intakes associated
with participation in the School
Breakfast Program.”
The study continues that “large
proportions of the student
population do not obtain their RDA
(recommended daily allowance)
for calcium.” And, USDA’s
statistics state that over one-half of
the student population consumes
under 100 percent of their RDA for
calcium, while over 30 percent of
the student population consumed
less than two-thirds the calcium
RDA.
“So the provision of milk to
students through the School
Nutritional Programs is an im
portant contribution to main
taining and improving the health of
the nation’s children, notes the
USDA study.
Earlier studies by the
Agriculture Department, done
before the 1975 elimination of
whole milk from the lunch
program requirements, found that
students consumed milk with
school lunches consumed more
milk both at school, and on a 24-
hour basis, than did students
eating any other type of lunch.
“The child should have the right
to choose the type of milk he or she
prefers,” says NMPF, and not
some misguided, self-proclaimed
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WASHINGTON, D.C. - In
urging dairy farmers to write to
USDA in support of returning
whole milk to the school lunch
program, the National Milk
Producers Federation has issued a
collection of suggestions on letter
writing to USDA, Congress and the
White House.
While these guidelines are
suggested along with background
information on the recom
mendations for the whole milk,
letter-writing campaign, NMPF
stresses their value for writing on
to officials any issue.
-Determine who is your best
audience. Who is the best person,
agency, or official to write to? In
many cases, it is more than one. In
commenting on regulations, for
instance, the first priority is
writing to the administering
agency publishing the regulations.
Follow-up letters to your Senators
and Congressmen and to the White
House can have a big impact, too.
Legislation issues are best ad
dressed to a Member of Congress.
When it’s time for the final
Executive signature, however,
then is the time to let the White
House know what’s on your mind.
-Be sure your name, address
and phone number is clearly on the
letter. Your letter is important
because you are important. But if
the letter does not clearly identify
you, then it loses its impact.
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'nutritionist,’ who is willing to
serve high fat foods like hot dogs
and french hies, yet cut back on
fats through serving skim milk,
which reduces student milk con
sumption.
Dairy farmers are urged to write
their comments to USDA-not later
than April 15-to the above address,
and to send copies, with any ad-
How to write to USDA
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ditional comments, to their
congressional representatives.
NMPF also encourages
dairymen to contact their friends,
neighbors, and farm, school and
community organizations for
further public support and letter
writing assistance in having whole
milk requirements reinstated in
the federal school lunch program.
JMPF suidelin et
-The first sentence is the most
important: Assume that it is
possible that only your first sen
tence will he read. Boil down your
comments to a clear, concise
statement and put it in your first
sentence.
-Describe who you are; Make
sure the government employee or
Congressional aide knows about
you and why they should care
about your comments. Tell them
where you farm, what you
produce, what your economic
interests are in the program you
are commenting on, and tell them
your connections to groups and
organizations you are a member or
leader of.
-Discuss your issues clearly:
The more substantive information
you can use to explain your
position on the issue you are
commenting on, the more effective
your letter will be. However, write
even if your letter is very simple,
because your letter will count.
USDA, for instance, likes to say
that letters regarding regulations
are not “votes,” but they are.
Every letter from a citizen counts
toward influencing decisions.
-Be neat: Your letter doesn’t
have to be typewritten, but it must
be easy to read. The appearance oL
your letter carries the message of
who you are, so make your letter
look smart.
-Get you comments in on time.
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