* Ratings from the 1983 Starch Profile of Farm Markets and the 63 Major Publications Serving Them. (STARCH - A Nationally Recognized Print Media Rating Organization) READER INVOLVEMENT according to the 1983 Starch Report TVTrv "1 IN READER ACTION for discussing the advertised product or ser- JL vice. Your ad gets the attention it deserves. rz * With the number of readers who actually cut out ads for positive action... intending to buy your product. -m-y yy» PUBLICATION’S IMPORTANCE IN OPERATING A FARM. Number 3 |\ in the mean ratings and a close 4th in the “10-9 very important” XMw# w rating column... far ahead of the other publications listed! -m-y IN TIME SPENT WITH EACH ISSUE. Readers spend an average of 144.4 minutes reading each weekly issue. Remember, this happens -LM 52 times a year! Advertisers, Increase Your Sales... CALL US NOW Based On The 63 Major U.S. Farm Publications |ancaster farming 22 E. Main Street Lititz, PA 17543 (717) 626-1164 or (717) 394-3047 Covering the RICHEST agricultural area in the East. Every Saturday,