UTICA, N.Y. - “The healthy
normal American need not be
concerned about cholesterol in his
diet,” said Robert Mertz, market
development specialist with die
National Livestock and Meat
Board, here at'the annual meeting
of the New York Beef Cattlemen’s
Association and the New York
Cowßelles.
Mertz referred to the research of
Fred Kummerow of the Burnside
Research Laboratory at the
University of Illinois who said:
“Cholesterol as well as the
saturated fatty acids serve as a
structural component and a func
tional component in every cell in
the body.”
“Pricing is the primary factory
in consumer purchases of beef and
only nine percent of the consumers
have cut back in beef purchases
because of health ~ concerns,"
Mertz said.
He stressed the need to tell
consumers beef is worth the price
they are paying because of its
supply of iron, zinc, B-vitamins,
and minerals. “Beef is un
surpassed for taste and sensory
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Mertz tells N.Y. cattle producers
“cholesterol not concern”
appeal and there is a prestige in beef, who will?" Mertz asked the
serving beef,"he said more than 100 cattle producers at
Mertz explained the 1982 the meeting.
Livestock and Meat Board beef A trade show of 17 agribusiness
promotion program will have as its ' exhibits and a display of paintings
theme, “Somehow Nothing by cattleman/artist Roy Bannister
Satisfies like Beef.” This will be of Kent was a feature of the
conducted through 30,000 retail session,
outlets and 25 major cities as well Margaret Meckler of Frankfort
as in consumer magazines, was named the winner of the New
Television and specialized York Beef Cattlemen’s Association
publications will be used also in the membership contest,
massive promotion expected to Michael Diem of Malden Spring
start this April. was namedthe consignor of , the
Mertz said classroom education
about the nutritive value of beef is
a must in order to reach “the beef
eaters of tomorrow.”
He said the 1981 “Make Ends
Meet with the Great Taste of Beef’ ’
campaign in 20 states resulted in
10-30 percent increases in the
tonnage of beef purchased.
He suggested cattle producers of
the state could support the
program through either voluntary
or legislative action, and said most'
of the states, except those in the
Northeast, -have some type of
check-off program.
“If you don’t want to promote
T M s ORTHO Chevron ac j design UNIPEL Reg U S Pal 011
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the 1981 New York Beef Cat
tlemen’s Association feeder calf
sales.
Peter Comerford of Truxton,
livestock grading specialist for the
New York State Department of
Agriculture and Markets was the
winner of the association’s first
“Service Award”.
Bob Scott of Hannibal was
named “Cattleman t»f the Year”
and cited for his beef management,
and support of beef programs.
Jill Porter of Ghent was given
the “Outstanding Youth Award.”
A chemical engineering student at
Hdpng the WoridGrvw Better
PH: 717-299-2571
the Massachusetts Institute of the state-wide beef organization
Technology, she was the 1981 New that represents all aspects of the
York State 4-H Beef Program beef cattle industry.
Winner. _ , _ . _ .
William Cisco of Lindley was Krusa of Camden was
elected president of the New York elected vice president; Bannister,
Beef Cattlemen’s Association. He secretary; and William Frost of
succeeds George Moore of Geneva Holcomb treasurer. Robert Good
who served two year® h*»ad of of Perry is executive secretary.
CARLISLE The 32nd Annual
Meeting of the Cumerland Valley
Cooperative will be held on
Saturday, Jan. 30, at the Ship
pensburg Area Senior High School.
CYC’s main-office is in Ship-
pensburg, with branches located at
Chambersburg, Newville,
Longsdorf, Mechanicsburg and the
Shippensburg feed and fertilizer
plants at 1-81 Exit 9.
The meeting will open with a
luncheon at 11:30 a.m.
The formal meeting starts at 1
p.m. Offices will report on the
progress of the Cooperative.
Robert O. Rice, credit manager,
will show slides telling of the “52
nt Qonnnp to the Farmers”
HARRISBURG Total stocks of ago, but nine percent less than on
potatoes stored in Pennsylvania on Jan. 1,1980. Of the total stocks on
Jan. 1, at 2,800,000 cwt., were eight hand, 73 percent are russets, 23
percent more than a year ago, percent whites and four percent
according to the Pennsylvania reds.
Crop Reporting Service. Current
Pennsylvania stocks are 93 percent Disappearances to Jan. 1 in the
of this year’s ■ production of ' 15 major fall totaled 121
5,290,000 cwt., compared with 62 million cwt., 11 percent above the
percent on hand a year ago. same period a year ago. Potatoes
Potato stocks in the 15 major fall processed to Jan. 1 totaled 49.0
states on Jan. 1 were 160 million million cwt., 19 percent more than
nwt n«np norcent above a year the same period a year ago.
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Fulton and Huntington counties.
An entertainment program,
featuring Denny and Lee will close
the meeting.
Officers of the Cooperative in
clude: Garnet B. Dice, Cham
bersburg, president; Wayne F.
Craig, Shippensburg, vice
president; Wayne D. Baker,
Shippensburg, Executive vice
president; Donald E. Hawk,
Shippensburg, Secretary-Treasu
rer; Harry A. Mohn, Newburg,
member of the Executive Com
mittee; and Merrill R. Bivens, St.
Thomas, chairman of the board.
H mm lAMw7W,liLl«llH4ra
55551
Tho Fnoncty Onas *
215-944-7486
or 944-9648