PlB—Lancaster Farming, Saturday, March 21,1981
On a farm, you're in a constant
battle with the fields, the
weather and the markets That's
why it's good to know you
have dedicated people standing
by you
Dedicated 7 That's Massey-
Ferguson dealers for you
all 1,786 of 'em in North America
MF dealers will do whatever it
takes to help you come out a
winner They re committed to
helping you succeed
Why else would so many
strive to surpass full-service
criteria and meet Massey's
We cann
to dob
And they al
stringent qualifications for
Master Service Certification 7
And why did attendance at
Massey service training schools
alone total over 9,000 dealer
mechanics last year 7 Wo don't call
the roll
Massey dealers know
where their bread is
buttered.
It's buttered on the customer
side. That's you
MF dealers are in business to
serve you. And to do the job
right, they take advantage of
every learning opportunity and
technological advancement
Massey has to offer.
For instance, Massey dealers
participate in product schools
at regional training sites across
the country. And, there are
additional service training
schools, service management
seminars and business and
financial workshops
But staying abreast of contin
uing advancements in ag and
industrial equipment engineer
ing and design requires more
than periodic workshops and
seminars. And that's where
the MF "TV Network" comes m
Actually, MF TV is a senes ot
instructional video cassettes
prepared by Massey-Ferguson
It helps dealers ana their
personnel stay up to the minute
on innovations in products,
service, parts and management
techniques
\bure the first link
in our chain of
command. I
r
W(
When you n
need parts i
hut's One wo’
is all it takes tc
in motion.
Chances are
has what you r
if not, it's impi
the computen;
American Part 1
of the largest,
mg parts syste
Your Masse)
Emergency Ot
puts him in di
the Central Pa
So,