# Inflation, imitations threaten dairy industry
SYRACUSE, N.Y. - In
flation and imitations as
threats to the dairy industry
in the 1980’s were the subject
of several speakers during
the 20th anniversary
meeting of the American
Dairy Association and Dairy
Council in Syracuse last
Tuesday and Wednesday.
About 150 members of the
ADA&DC representing
some 22,000 dairy producers
m the Federal Order 2 areas
of New York, New Jersey
and Pennsylvania re-elected
as officers for a 1-year term:
Ronald Harris, Stanley, N Y
President; Alan Ostrander,
Theresa, N.Y , Vice-
President; Eugene Brace,
West Winfield, N.Y.,
Secretary; and Reed Bur
man, Thompson, Pa ,
Treasurer.
Utica farm broadcaster
Edwin L. Slusarczyk was
presented the third annual
Service to Dairying Award
Tuesday night at the annual
dinner Slusarczyk is host of
his own Farm and Home
Show on WTLB and WTLB
FM, Utica, and President
and General Manager of the
AG Radio Net
He also serves on' the
President’s Agriculture and
Food Commission and on the
Advisory Board of the New
York State Fair.
New York State Com
missioner of Agriculture and
Markets, J. Roger Barber,
was keynote speaker at the
annual dinner, speaking on
“The role of the New York
State Farmer in the 1980’s ”
Barber pomted out the
current energy crisis has
made it necessary for all
farmers, consumers, and
government agencies to
determine where and how to
make the best use of New
York State resources.
“With added costs of
transportation to bring out
of-state food products into
the Northeast, there is more
mcentive for New York’s
farmers to supply the food
nearer to the consumer.”
John W. Shter, executive
vice president, Umted Dairy
Industry Association,
headquartered m Chicago,
and former General
Manager of ADA&DC m
Syracuse, expressed con
cern that mutation products
have made inroads into the
milk market and called for
nation-wide rowmimn to
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Lancaster Farming has over
37,000 subscribers
♦ ♦
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Yield Results from the Pa Five Acre
Corn Club show Dekalb’s XL-55A is a
big yielder at harvest Ray Diebold
(center), RD #3, Altoona, Pa shows his
trophy to Dale Furry, his Dekalb Dealer
and Herb Ayres, Dekalb District
Manager
Diebold’s yield with XL-55A was 207 9
bushels of dry Shelled Corn.
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HP^O n DEKALD
Lancaster Farming, Saturday, March 15,1980—C33
aggressively compete with
the high advertising budgets
of the competitor’s imitation
products, which have taken
away the equivalent
production of 5000 milk
fanners a year
Robert S. Turner,
ADA&DC General Manager,
m his Manager’s Report to
the membership, reported
that the Association
represents 22,000 dairymen
who produce over 12 billion
lbs. of milk. The $4.6 million
budget for 1980 goes 42
percent in local market
advertising and sales
promotion, 23.3 percent in
local market nutrition
education, 24.1 percent to
UDIA Programs, 5.6 percent
to Consumer/Industry
relations, 1.9 percent m
producer information and 3.1
percent to administration.
Turner compared these
figures to the $28.9 million
SOMETHING j
TO t
CROW I
ABOUT... ♦
DE.KALB s a rpqiito' <lhtanin\rrw Numtu. fs ct» s jfM
spent in New York by car
bonated drinks and ex
plained that inflation has
eroded ADA&DC’s ability to
promote milk effectively in
competition with other
beverages and asked for
support to increase the
mandatory investment for
milk promotion.
Also on the program of
two-day meetings was a
panel of speakers from
UDIA and the ADA&DC ad
agency reviewing their
projected programs for 1980
and the decade ahead.
Attending the ADA&DC
20th annual meetmg from
Pennsylvania were George
Steele, Pocopson, President
and Chairman of the Board
of Agway, Inc.; Franklin G.
Wagner, Sr., Hummelstown,
Secretary, and Charles E.
Shoop, Halifax, Assistant
Secretary and treasurer,
both of Eastern Milk
Producers.
District representatives
were; Willys Hamilton,
Millertown, Dist. 16
Director, and Vernard
Watkins, Alternate Direc
tor; Reed H. Burman,
Thompson, District 17
Director, who was reelected
association treasurer; Allen
Roszel, Montrose, District 17
Committeeman; John C.
Krone, Glen Rock, District
18 Director; and from
District 19 were Theodore
Shuck, Mifflinburg,
Director; Robert F. Pardoe,
Milton, District 19 Com
mitteeman; and Leon M.
Musser, Lewisburg, Com
mitteeman.
Yield
Bulletin