Lancaster farming. (Lancaster, Pa., etc.) 1955-current, May 29, 1976, Image 14

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    —Lancaster Farming, Saturday, May 29. 1976
active campaigners for a
better understanding bet-
ween producers and con-
Cattle prices unpredictable example, they were telling
JL their side of the story while
housewives were boycotting
meat. Mrs. Marsteller,
who’s rather skilled with a
camera, puts on slide shows
for anyone who’s interested
in seeing a glimpse of farm
life.
[Continued from Page 1J
depressed cattle prices. Two
factors involved are that
meat in storage is being
released to compete with
fresh meat and imports from
abroad do likewise.
eliminated from the scene
over the last few years,
leaving the buying power in
the hands of a few. On top of
that, he says buyers are not
buying large amounts right
now because the markets
have been so uncertain.
The reason for it is that those
buying directly watch the
auction prices as a guideline
for their own quotations.
Danger looms ahead if direct
buying predominates
because then those firms can
set their own prices with
little or no regard to the
open, competitive market.
Dale Marsteller, of
Marsteller Brothers, a York
County feedlot operation,
made the same point when
he was interviewed by
LANCASTER FARMING
this week. He markets about
McCoy described the
present situation as being
“extremely volatile.” In
addition to the above
speculations, McCoy is also
suspicious that there might
be some manipulation of the
markets going on. Many of
the smaller butchers and
packers have been
For the past several years
•Marsteller has steadily been
increasing the number of
sales directly to customers.
He’s sold carcasses to
private individuals as far
away as Philadelphia and
Washington, D.C. and hopes
to establish his own roadside
market someday. How
quickly that happens will
depend on the availability of
credit and prices at the
v auctions. Marsteller does not
believe prices are in proper
alignment with production
costs, and that the retail
route will be pursued if
things don’t adjust and stay
that way. Like his cousins,
he sees 50-cent cattle as the
target to shoot for. LAN
CASTER FARMING will
feature his beef operation in
one of its June issues.
Getting back to McCoy’s
viewpoints, he is a little
more cautious about
predicting prices than some
others in the business.
Across the nation, marketing
reports continue to point to
prices which will come close
to and possibly even exceed
the 50-cent mark. But Mc-
Coy, an experienced and
knowledgeable cattle dealer,
continues to hesitate. He
noted that recent swings in
prices have been “too ex
treme, and depending on
what day a farmer brought
his cattle to market, he could
lose or gain an extra $4O to
$5O per head. Recent
changes in the market have
often come without warning,
(Continued on Page 15]
Another view expressed by
McCoy, now in his sixth term
as the Lancaster Stockyard’s
chief executive, is that
“direct marketing is the
poorest way to sell.” He
explained that “Farmers
should jealously protect an
open, competitive market.”
500 head per year and allows
half of them to go to butchers
directly. The remainder is
sold at auctions to protect
the market there and also his
contacts with buyers. He
stressed the importance of
the competitive market.
Although Marsteller tries
to follow the markets every
day, he commented that “the
way they’re jumping up and
down now, it don’t take long
to lose track.” He’d like to
see cattle prices come up to
50 cents per pound again, but
offered no predictions as to
whether he thought they
would or not. Right now
Marsteller is still making
money on his fat cattle.
That’s because he purchased
the feeders at comparatively
low prices. But with in
coming feeders being priced
higher, that could change.
“This is the problem, we’re
going backwards,” he
quipped. We’ll take a closer
look at his operation in next
week’s issue.
RICHARD R. FORRY
i sJSBIMI
2020 Horseshoe Rd., Phone 717-397-0035
Lancaster, PA
SPECIALIST IN YOUR FIELD
John Marsteller, a cousin
of the Marsteller Brothers,
takes a somewhat different
approach to beef cattle
marketing. He and his wife
Mary are a little more
sensitive to prices and are
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