—Lancaster Farming, Saturday, December 2,1967
4
From Where We Stand ...
Our Anniversary
Lancaster farming is twelve-years
old this week. Published under the ban
ner of -“Lancaster County’s Own Farm
Weekly,” we have been dedicated to lo
cal farm news through the years.
In the first issue published in 1955,
the “Greetings From Lancaster Fanning”
stated, “Here is a ‘trade paper’ devoted
to the interests of the farmer, to report
his activities, to help others, to keep the
farmer informed on what affects him.”
The greeting continues, “Emphasis
will be on meetings, on gales, on crop and
weather conditions, legislation state
and national, markets, marketing, a clear,
concise, condensed fact sheet. . . . The
policy will be to report the facts as they
fall.
“Every facility we can muster
will be put to use for you, to make Lan
caster Farming tops in its field.”
In the lead article of the same issue
the editor said as far as farm news goes,
“All will be covered”.
In looking through the yearly vol
umes of Lancaster Fanning it is evident
that the farm news has been covered.
And the present is no different. We-are
daily at the center of the county farm
news when and where it occurres.
So, for all the local farm news, read
Lancaster Farming.
“Milk”
In discussion with a local dairy
farmer friend recently it was brought
out that the average American consumer
has the money and will buy what he or
she wants. And what is wanted is what is
best and what is known about.
This is where advertising milk
comes in. There is no question that all
the milk we can produce can be sold if
the right advertising approach is used.
An example of what is needed came
over our desk from the National Dairy
Council this week. It reads in part, “Milk
is a bargain. It is a package full of nutri
ents, safety, convenience, versatility, and
economy.”
This is some of the hard hitting lan
guage in the new consumer leaflet,
“Milk ” “Milk” has bold, colorful design,
aimed at catching immediate reader in
terest What “Milk” says is designed to
hold this interest.
“Milk” emphasizes: “No other food
offers so much all-around nourishment
Farm News This Week
Beef Roundup Scheduled
For December 5 & 6 Page 1
New FFA President Sees Land And
Living Costs As Farmer's
Big Problem Page I
City Congressmen Understand
Agriculture, Fulton Says Page 1
Grange Ends National Meet
With New Goals Page 1
1968 Agricultural Conservation
Program Has Been Approved Page 16
Remodeling Barn Tour Held
This Week (Picture) Page 1
LANCASTER FARMING
Lancaster County’s Own Farm Weekly
P. 0. Box 266 - Lititz, Pa. 17543
Office 22 E Main St., Lititz, Pa. 17543
Phone. Lancaster 394-3047 or Lititz 626-2191
Everett R Newswanger, Editor
Robert G. Campbell, Advertising Director
Subscription price: $2 per year in Lancaster
County; $3 elsewhere
Estabbshed November 4,1955
Published every Saturday by Lancaster
Farming, Lititz, Pa.
Second Class Postage paid at Lititz, Pa.
17543
Member of Newspaper Farm Editors Assn.
for your whole family as the milk you
buy ... It is a daily investment in
health.” To support this conclusion the
nutrients are presented, their functions
highlighted, and milk’s special contribu
tions to health analyzed. About one-half
the leaflet covers quality and storage,
milk as a basic ingredient in countless re
cipes, and milk’s convenience and recom
mended amounts.
The total presentation is brief, with
out unnecessary details.
We believe advertising is not only a
producer problem. Neither can we put all
responsibility on the milk dealers or re
tailers. It’s a problem too big to attack in
dividually. But attack 'we must if we are
to compete in the market place.
And we can compete. There is no
question that it we untie and put our
money together (producer, dealer and re
tailer) and run an advertising campaign
to out-do all advertising campaigns, we
can sell Mrs. (or Miss) consumer what
she really wants the best real
milk.
Oh, yes, we can’t wait until some
future date or some better method comes
'along to start. The best time and place to
start this effort is now with the farm or
ganizations who are already dedicated
and set up to do a good advertising job
for milk.
At least that’s the way it looks from
where we stand.
Across The Fence Row
Spend little effort and you will have
little else to spend.
If you must strike a man from be
hind, slap him on the back.
Everything comes to him who hust
les while he waits Thomas Edison
Then there’s this story: “You said
the mule was quite tame,” the buyer
observed.
“And so he is tame, isn’t he?” asked
the dealer.
“Not altogether only partly so,”
the discontented purchaser replied. “He
is tame in front, I dare say; but he is
desperately wild behind!”
One can patch a shirt or overalls or
a reputation, but it’s hard to keep it from
showing.
An excellent way to knock the chip
off your neighbor’s shoulder is to pat him
on the back.
Most new cars operate as smooth as
velvet until some jerk gets under
wheel
Life’s evening will draw its charac
ter from life’s morning and afternoon.
Then, here is one for the ladies: Her
car stalled at the comer. The traffic light
changed red, green, yellow, red, green,
yellow, red, green, yellow.
Soon the policeman stepped up to
her window and said, “What’s the mat
ter? Don’t we have any colors you like?”
Weather Forecast
The five-day forecast calls for tem
peratures to average below normal with
the high in the mid 30’s to low 40’s, and
the low in the 20’s to the 30’s. It is to be
generally cold throughout the period.
Normal temperatures are 44 high, 27 low.
Rain may total one-fourth inch
occurring as snow or rain Sunday and
again on Wednesday.
appeal for funds for the migrant
ministry of the local council of
churches, and a proposal to buy
cushions for the church pews.
Too Late for God
The appeal by the council of
churches was turned down be
cause, as one official put it, “The
treatment of those foreign work
ers isn’t a concern forthechurch.”
In a subsequent action the gov
erning body authorized fhe ex
penditure of several thousand dol
lars for pew cushions. Asked for
•■»«i.jr«uiWScr>tur. Micoh i through 3 6. a "closing prayer,” the minister
D«»h*n«i RtoAn* James 12227. declined, exclaiming that there
One day several years ago I was "no point bringing in God at
was challenged by a situation of this Idte hour!”
injustice that was afflicting some- The people of Judah were no
one who was a stranger to me. less shocked by the stern words
Because I feared that my involve- of the prophet Micah. The people
ment might be' criticized, I de- of this nation, he said, made a
layed. At last I prayed that great show of worshipping God,
God mightreveal ever seeking to discover his will,
his will for me. "With what shall I come
The answer that before the Lord, and bow
seemed to come myself before God on high?
to me was a Shall I come before him
sharp repri- with burnt offerings, with
mand; "You calves a year old?”( Micah
ought to be 6.6 RSV)
ashamed to even The question seemed sincere
ask that ques- enough. What did God want of
tion; you know his people— What would please
Kev. Alfhouse w hat my will is!” him? Ah, if only they knew!
I hesitated to admit it, but it Micah’s response must have
was true, I really did know what come as a jolt: "He has shown
God required of me, though Ihad you, O man, what is good!” God
put off the admission to myself, brought to them no new* com-
In truth, my problem was not mandment. They do not have to
ignorance, but reticence. Often, search for God’s word, for it has
I’m afraid, that is the case with been already revealed to them
me: God does not hide his will many, many times. The only real
from me so much as I might like question is whether they will doit,
to think; it is I who do not like "And what does the Lord
to face up to the realities of that require of you but to do jus
will and salve my conscience by tice, and to love kindness,
pretending ignorance. and to walk humbly with
your God—” (Micah 6:8)
Not in Ignorance _. _. .
To be sure, there are times The Obvious Answer
when I sin against God through It was a familiar message that
ignorance, when I fail to realize had been given them by many of
the implications of certain choices the prophets who had preceded
that confront me. Far more often, Micah; unless you champion jus
however, I sin because, whether tice for the helpless, your worship
or not I will admit it, I do know is meaningless hypocriay; unless
God’s will and refuse to do it. you respond to the cries of your
I know that in this I am hard- fellow man with kindness, your
ly unique. How often we make a religion will be a judgment
mockery of prayer, asking God against you. i •*' 1
for his "guidance” for a body of Will we never learn? Must we
men. whose minds are already continue to ask: "Withwhat shall
"made-up”! Meetings frequently I come before the Lord, and bow
will begin with a prayer for God myself before God on high?”
to disclose his will, yet we have These are pointless questions -for
all observed that in reality most we already } know the answer if
of us did not really want to know we will admit it:"... do justice,
what God wanted so long as we •• • l° ve kindness, and .., walk
got what wc wanted. humbly with your god.”*
_ The governing body of a cer- m oullines c . pyr , shl . d( . v(h .o:„u:.n
tflin congregation was Holding its Christian Education, Notion*! Council of tho
monthly business meeting. There Churches oi Christ in Ihe U. S. A. Released ky
were two items on the agenda: an c,mmu " ,t 7 l ‘ r,ss Semefc
POINTLESS QUESTIONS
Lesson for December 3,1967
For Full Market Reports
Read LANCASTER FARMING
To Invest in Equipment... livestock. Our Extension. Serv-
Cattle feeders can save mon- ice has record blanks on which
ey by preventing injuries and to keep these records. For mar
bruises by having the proper ket protection and for future
equipment to safely handle their farm planning these records
cattle. Catch gates are needed are necessary.
for treating animals, chutes and
a loading ramp are necessary Control Livestock Parasites.
for loading and unloading. Lo- All livestock producers must
cal feeders are urged to install make every effort to get effic:-
this needed equipment for more ent produetio n in order make
efficient handling and produc- a profit. Both external and n>
tion of e . ternal parasites will reduce th£
production of both milk and
To Keep Records
of Pesticide Use...
Now that the cropping season infected with stomach, worms
is over, all food producers which may J be more difficult to
should be certain to have an ac- detect than body lice. Produc
curate record of all types of ers are urged to give specif 1
spray applications made during attention to these practices Ibe
the year; this should be avail- fore the animals; get' a aeveic
able on all crops as well as on setback.
NOW IS
THE TIME...
By Max Smith
Lancaster County Agent
meat. Many young animals aie