IS—Lancaster Farming, "Saturday, July 24, 1965
Commission On Food Marketing
Recommends Agr. Market Changes
The head of the meats and
poultry study for the National
Commission on Food Maiket
ing told seveial hundred cat
tle produccis iccently that
cmeigmg changes in the mar
keting ol cattle and beef in
the United States require agri
cultuial analysts "to bonow
some tools fiom analysts of
industrial maikets.”
In a luncheon speech before
the Thud Cooidinated Beef
Impiovement Confeience of
the American National Cattle
men’s Association at Texas A &
tl Umveisity, Dr. Paul L Fai
ns of the Commission staff said
• the faimei’s business is be
coming incieasingly intei woven
with the business of the mar
keting system."
As nonfarm business and in
ch’stiy methods replace tiadi
t onal marketing patteins of
larmeis, he added, “it will be
moie and moie necessary to
examine the vauous kinds and
intricacies of maiket relation
ships among processing and
distributing fnms, and between
these fums and farmers, in
O der to identify problems ac
curately and to set foith realis
tic alternative solutions in the
agricultural economy.”
Di. Fanis said that his study
cl the maiketmg ot meats and
poultiy between faim gate and
supei market checkout countei
shows that all Americans, and
paiticulaily tanners and con
sumeis, are affected by the dra
matic changes taking place in
tood marketing
Pointing out that foices
causing these changes originate
in the economy’s marketing
sector, Dr Fanis explained
“Laige scale organizations
c eate new procuiement and
distribution patteins Theie are
mci easing piessuies and incen
tives to standaidize pioduct
duality and to gear laige and
regulai volumes of supplies to
pailiculai maiket outlets
“We aie unable to say what
rew foims 01 dimensions the
;j stem will include ’ he went
on. ‘but the development of
ne maiketmg system foi cat
fe and beef is not piedetei
rnined and can be shaped and
imded by conscious effoit
“I think it is safe to say,”
he added to the cattlemen,
that the cattle industiy does
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not intend to observe passive
ly developments affecting it
so profoundly.”
Dr. Farris cited technologi
cal advances, such as com
puters and improved trans
poi lation. as leading to the
elimination of some tradition
al marketing functions. He
also said that it is increasing
ly important for a producer to
have a specific sales outlet be
fore making production de
cisions
“Without it, market uncer
tainties are too great. Once
production is undertaken,” he
added, “a producer is rela
tively dependent on the sell
ing arrangements he has
made ”
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"Honey Queen" Girls
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The Pennsylvania Beekeep
ers Association announces the
1965-1966 Pennsylvania Honey
Queen Contest to girls be
tween the ages of 17-22. •The
girl does not have to be a
beekeeper but must be spon
sored by a beekeeper, a 4-H
Bee Club, a County Associa
tion, or a Commeicial Bee
keeper.
The contestant should regis
ter as soon as possible with
the Chan man of the State
Honey Queen Committee, Mrs.
Edwin J Anderson, 307 South
Garner Street, State College,
Pa., who will furnish further
details of the rules of the con
test and the brochure to be
prepared by each contestant.
The queen promotes the
use of honey and makes ap
pearances throughout the
state on behalf of the honey
industry
The present State Honey
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Sec. Bull Says
Added Drought
Relief Needed
Grain shortages on drought
area farms emphasize an ur
gent need for added drought
relief if “dairy and livestock
operations are to survive,’*
State Secretary of Agriculture
Leland H. Bull declared this
week.
Thirty-three counties have
been granted hay and grazing
privileges by the U.S. Depart-
Milesburg, Pa., will crown the
new queen at the Pennsylvan
ia Beekeepers Annual Picnic
at Cook’s Forest, west of
Tionesta, Pa. on August 21,
1965 All contestants, how
ever, must be registered and
have their brochures in the
hands of Mrs. Anderson by
August 1, the closing date
set for the entries.
J. K. STAUFFER & SON
Lawn and Belloire 665-3121 - 367-2321
CLEM E. HOOBER
768-3431
ment of Agriculture os dt>
verted acres. /‘This' added, for
age has been a real help, but
these same farmers also ur
gently need feed grain,” Secre
tary Bull declared. He added
that any recommendation for
feed grain by the state USDA
disaster committee would get
his immediate-support.
Drought relief requests, he
explained, originate within the
counties and, if recommended
by county and state disaster
boards, are forwarded to Gov
ernor William W. Scranton for
his approval and certification
to USDA. Hay and gazing re
quests from eight additional
counties have been certified by
the Governor and are awaiting
final action in Washington,
Feed grain relief makes
Commodity Credit Corporation
corn available to farmers at
seventy-five per cent of market
price Thirty-six Pennsylvania
counties shared in this pro
gram over winter until June 15
because of 1964 drought-in
duced crop shortages.
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