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OUR Business Code
To accomplish these objectives we will endeavor to observe the following standards
of practice in our relations with customers, competitors, suppliers and others.
To operate an adequate place of business wfth
, suitable display rooms and whll-equipped service
To maintain stocks of new equipment and re
placement parts properly to serve the surround
ing trade area.
To employ competent well informed salesman,
efficient parts men, skilled dependable service
shop mechanics and accurate accountants.
To promote the most approved methods of soil
conservation farming and ascertain the equip
ment desired, and best suited to the needs of our
To understand and to explain thefunctions of
all equipment sold, in ordei that such equipment
may serve each owner most economically and
To furnish all such services to customers on a
price basis that will assme prompt continuous
service during the normal life of the epuipment
and afford reasonable compensation for the ser
If your local dealer observes the standards suggested in this Business Code, he de-
serves your support and needs your patronage. Some ways that you can help him to
serve you better are as follows : 1. Have your machinery checked and overhauled dur-
ing winter months so that the dealer can keep his trained servicemen for the spring
and summer months when you need them most. 2. Place orders or give an indiction
of your need for repair parts, supplies and machinery as long ahead •as possible. 3.
Pay open accounts when due or make satisfactory arrangements for credit terms as
dealers must pay repairs, labor, rent, etc. with cash, not promises, 4. Read instrucation
books and follow suggested maintenance and safety precautions. 5. When you need
.new machinery and supplies support the nearest dealer who provides adequate service
for the kind of machinery you use.
GOOD MACHINERY MAKES A GOOD FARMER BETTER
YOU NEED YOUR LOCAL FARM EQUIPMENT DEALER
Sponsored by The Lancaster County
Retail Farm Equipment Dealers
.. . f Lancaster Farming, Friday, November 18, 1955
AS A Farm Equipment Retailer, we recognize
our obligation to serve the public. We are
aware of our continuing responsibility to farmer
customers’ and our duty to promote the improve'
xnent of Agriculture.
We believe :
HE NEEDS YOU—SUPPORT HIM
Farm Equipment must solve a human need ;
It must release the farm family from drudgery ,
It must lower farm operating costs and met ease farm
It must give farm people more time for leisure and oppor
tunity to raise to a still higher plane the standard of hv
i ig on American farms.
To avoik all unfair acts and practices in re
lations with competitors to seek trade only
upon the merit of the merchandise sold or the
services oerformedj: to adhere strictly to sound
and honorable business methods. *
To encourage the development and advance
ment of employees so thev msy better serve all
farmer customers and the community, and thus
contribute their share to the building of a higher
type of citizenship. v*
To cooperate with other business men and
fellow citizens in promoting community welfare,
to foster and promote all sta‘e and national
organizations interested in agricultural programs
whose objectives are to improve farming
methods and to maintain farm equipment mer
chandising on a sound basis.
To make this orogram a worthwhile contri
bution to the welfare of humanity and thus de
velop among all farm equipment retailers ajusti
able pride in their mdustn' as well as the es
sential service it renders tc Agriculture.
ng Day si