| The Behrend Beacon
Jackson tells of her success
By Kara Schmiemann
staff writer
A Behrend graduate success story in busi
ness.. Jacqueline Jackson, a merchandise
planner for Gap Inc., spoke to various
Behrend students about her work life and
how she came to be where she is now on
Nov. 23.
Jackson stressed the importance of being
able to prove you are better than anyone else
for the job. She said that being able to hold a
job and go to school proves to be helpful
when on an interview. It is also appreciated
if you are involved on campus as well and
are able to positively recount your experi
ences the way Jackson had, in student gov
ernment for example, during her years at
Behrend.
“As a fellow business major, her drive
and motivation was really encouraging for
me and she opened my understanding to re
alize that being busy is really healthy,” said
Amanda Hovis, BLASC 10. “From her
studies, campus activities and working off
Black Friday kicks off holiday shopping
By Samantha Baldensperger
staff writer
Black Friday is a name synonymous with
the day after Thanksgiving. Enthusiastic shop
pers stand in long lines at all hours of the morn
ing trying to get their hands on that hot new
“it” toy of the season. Aday when people spend
hundreds of dollars before the sun even comes
up.
These lines were not just filled with parents
and grandparents, right in the mix were eager
college students. Many college students braved
the cold and the crowds to get gifts for loved
ones. Even though sometimes when they fi
nally got to the product it was either sold out or
had very little selection to chose from.
First year student Emily Hannah said “The
line at the cash register in Old Navy was lined
up clear back to the fitting rooms.”
One student commented about the state of
the Millcreek Mall “It was like a cow being
herded thru the stores.. .a person with social
anxiety's worst nightmare.”
First semester freshman Nick Goss stated that
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“I think shopping on Black Friday is stupid be
cause it’s made out like a ‘shopping sale’ holi
day on it’s own, even though from that day on
the sales are still going.”
Its definitely no secret that college students
are not the richest people on earth. This is even
more prevalent during the holiday seasoa On
top of trying to buy gifts, they are also faced
with having to try and buy books for the se
mester they will be beginning when they re
turn from break.
Elizabeth Cybulski said that since her birth
day is so close to Christmas “I’m using the
money I got for my birthday to buy people
Christmas gifts.” Not all students are so fortu
nate though.
Also online shopping saw an increase in sales
on Black Friday. Consumers spent over $250
million online, a4l percent increase over last
year. Some of the most popular items to buy
online were appliances, computers, and other
electronic items.
First year student Lauren Kessler said, “
Yeah, I would shop on the internet.. .it is con
venient.”
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campus, Ms. Jackson revealed just how
much we can handle when we manage our
time effectively.”
“Jackie was always very active on cam
pus and pointed out that she learned valu
able lessons and gained relevant experience
from everything she did,” said Carrie Payne,
assistant director/intemship coordinator for
the Career Development Center.
She explained that internships are of high
importance in working toward your career
goals. It was mentioned that having connec
tions is always helpful and she had a con
nection from a member of student affairs
who knew someone at the company, which
led her to an internship for Gap Inc.
“I believe her best advice was to stay posi
tive and persistent, be able to give examples
of things you do that make you unique, be
involved, and tell everyone you know what
you’re interested in and that you want an
internship,” said Payne.
Jackson told us that she had an interest in
business in her early years. She felt as time
went on that she was very much interested
tTUDKNT urt
in marketing. From there we learned how
you can move up the ladder if you feel you
are ready for a new position. Jackson could
move forward to manager then director, etc.
if she felt she was ready.
Jackson told Behrend students that her
area of expertise in the company was for
Gap underwear. Being a merchandise plan
ner, Jackson is able to make the decisions.
She decides what prices will be, when there
will be markdowns and if items will be sent
to Gap outlet, which is its own entity.
Jackson also discussed that your job can
take you places and you have to be open to
new opportunities in your field as well as
where you live. She explained us how she
had originated from New York City and had
opted to relocate to California.
“I enjoy traveling as well and can appre
ciate her willingness to move for her career,”
said Hovis. “We all need to be willing to go
wherever our dreams take us, to be greater
contributors in life.”
Other students felt this way also when asked.
Many of them either have a credit card or debit
card and due to the location of the school some
times it’s easier to type a couple numbers in
and have gifts brought to them to give.
Another firing that could be a problem this
season is that college may be the first time
people have a credit card at their disposal. It is
feared that students may get in over their head
in debt during the holidays.
Tanya Doggwiler a first year student said, ‘ ‘I
will be using a credit card because I am a col
lege student and I don’t always have cash on
me and sometimes my parents will give me
money for my credit card.”
The Conference Board, a business research
and analysis organization predicts that total sales
will rise 4.5 percent this holiday season. For
the average house hold that is about $476 up
from last years $455. All together the National
Retail Federation trade group expects that
Americans will spend a total of $220 billion on
holiday gifts.
Ski
prepares for winter
With the snow coming down, the Ski
and Snowboard Club is getting ready
to hit the slopes. The club is currently
in the process of reinstating itself for
students. They are doing the best they
can to get as much school funding as
possible to provide students with as
many discounts as they can get them.
The Ski and Snowboard Club plans to
begin this spring semester.
“The Ski and Board is about having
fun and meeting new people to ski and
board with from around campus. It is a
chance for students as well as faculty
and staff to be able to enjoy our favor
ite sports,” Jon-Marc LiVorio, secre
tary of the club said.
The club has already had two infor
mational and recruitment meetings so
far this semester to see if there would
be any interest in the club. So far, many
students and also some faculty members
at Behrend have expressed interest in
the club. Both meetings had attendances
ranging from 40-50 people each. The
club proudly considers every person
who has attended either of the meetings
to be a member, if they wish to be.
In January the club will hold two
more meetings to facilitate due collec-
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By Kim McCray
staff writer
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Friday, December 3, 2004
tion and to have an official member sign
up. The first meeting is scheduled for
January 12 at 9 p.m. in Reed Union
Building room 117. At this meeting sign
up sheets will be passed out, dues will
begin to be collected, and the benefits
of the club such as trips and possible
events will be announced.
The second meeting will be held on
Jan. 19 at 9 p.m. in Reed Union Build
ing room 114, again to collect dues, sign
up members, and collect money for the
first planned trip. Anyone who has not
yet attended a meeting and is interested
is encouraged to attend the meetings.
The plans for the club are not offi
cial, but their goal is to be able to pro
vide students with weekly or bi-weekly
trips to the Holiday Valley ski resort.
They hope to achieve this at a minimum
charge, or hopefully free, for transpor
tation. The club would also like to pro
vide the members with discounts on lift
tickets, but they are still looking into the
possibility of this.
The plans for the Ski and Snowboard
Club are not set in stone yet, but they
are in the works and are awaiting SAF
funding, which is to be decided Dec. 8.
Those interested or who have questions
can email LiVorio at iulls6@psu.edu
or Matt Baker, president of the club, at
mlbsooo@psu.edu.
100 State Street
Suite 210
Erie, PA 16507
455-3839
Club